As you may recall from a previous post or two, my serial entrepreneur friend and colleague Kevin Daum is on a quest to turn his next book -- Roar! Get Heard in the Sales and Marketing Jungle -- into a New York Times bestseller. To help keep him motivated, he has gone so far as to tattoo "New York Times Best Seller" on his chest -- backwards, of course, so he can read it in the mirror when he shaves each morning. Kevin is clearly enthusiastic about achieving his goal -- just as he is whenever he dives into some new entrepreneurial venture -- and he's pulling out all the stops to publicize his quest (which he has dubbed the Quest for the Jewish Superbowl Ring). However, based on his most recent blog post, its seems he has come down with a common entrepreneurial affliction: the in-between flu.
... Read More