The Venture Edge

I was recently discussing with a friend the difference between creativity and innovation, and how people tend to confuse and conflate the two. In business, while creativity -- coming up with new ideas and new ways of looking at the world -- is a nice thing to have in any organization, unless you are creating ideas that can be put to use (innovations), then it is of little real use. Innovations flow directly to the bottom line, while creativity tends to float somewhere high above.