Musings at the intersection of business and life

Soul of an entrepreneur

Growing a Business
September 14, 2012 by Peter Economy

I love how entrepreneurs tick. Case in point: Kevin Daum. Kevin is a serial entrepreneur who has found both great success and its not-so-great counterpart. Throughout it all, his radar is always scanning the horizon for the next opportunity. And here's a great example.

Kevin writes a regular column for Inc. magazine under the Roaring or Boring label. About a month ago, Kevin published an article titled 7 Tips for Creating Your Own Destiny. The article was a hit with readers, attracting more than 2,500 social media Facebook likes, Twitter tweets, and LinkedIn recommendations.

While Kevin was understandibly pleased with these results, his entrepreneurial radar was going off the charts. He realized that there was an opportunity to be taken. Within a week, Kevin created an ebook from scratch: Creating the Awesome Life Experience: A Step-by-Step Personal Strategic Planning Process for Creating Your Preferred Future. Not only that, but he created a new page on his website pitching an entirely new line of business centered on Creating Your Own Awesome Future. Here are the options he offered:

1. You can hire me for phone or Skype consulting – When I consult by phone or Skype, I will provide you with a 3-hour package.  In the first session, we discuss your needs. In the second session, I prepare you and your Accountability Partner for the process ahead. Then we finish with a follow up after your retreat, where I review any materials you share with me and give you my thoughts on what else you need to make this process stick. The 2012 price for this service is $495 USD.

2. You can attend a retreat scheduled by me – If you wish to attend one of my retreats, contact me and I will alert you when I have one coming up so you can attend. The typical cost of attendance is $1,495 USD per person, or $2,495 USD if you and your Accountable Partner sign up together, plus any travel and activity expenses. This varies depending upon location and the size of the group. Sessions are typically 3 days plus travel. I usually try to limit to 8 people so there is plenty of time for personal attention. If you don’t have a partner you can get one at the retreat. I always make sure everyone is matched up somehow and the attendees are committed.

3. You can hire me to facilitate your retreat – If you are interested in having me come to facilitate your private group, contact me. I can facilitate groups of 2 to 8. I can help with all the planning and even provide a location in North America. My rate ranges on the time and travel required.

Will this new venture succeed? Who knows? But what I do know is that Kevin has the soul of an entrepreneur, and he'll give it everything he's got. 

Related tags: inc magazine, Kevin Daum, retreat, strategic plan

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