A couple of days ago, Millward Brown released its latest BrandZ Top 100 Most Valuable Global Brands Study (that's quite a mouthful!). Ignoring for a moment the clumsy name of the study, I found the results to be fascinating. Globally, the United States dominates the top-10 slots, with just one non-U.S. company -- China Telecom -- squeaking into that exclusive group at position #10. I thought it was interesting that of the top-10 most-valuable brands, 7 were technology related (including communications providers), 2 were food and beverage related, and 1 was a drug -- tobacco, to be exact.
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